The company has divided its operating segments into 3 geographic areas:
Health and wellness trend growing strongly Canadian consumers are increasingly wary of what they consume and are seeking healthier lifestyles, as seen in a number of areas within food and beverages recently and resulting in faster growth. One area is the expanding consumer base for allergen-free products that originated from the medical needs of certain segments of the population but is expected to reach other consumer segments in the forecast period.
Food intolerance extends into other areas Whilst packaged food and beverages that are free from dairy, gluten, lactose etc were developed initially for those with specific medical needs, they attracted a growing number of consumers based on improved flavours, perceived health benefits and gradual lifestyle changes.
Dairy-free products such as milk alternatives grew significantly in the review period and offset the weakness in soymilk.
Health and wellness sees growing interest and stronger competition Health and wellness segments in the rest of packaged food and beverages present very attractive growth opportunities given the overall modest growth due to low population growth and gradual economic growth despite an improvement in in Canada.
In mature and declining segments such as carbonates, bread and ready meals, better for you offerings incorporating natural sweeteners, gluten-free brands and organic variants saw improved growth and consumer enthusiasm.
Mainstream channels are catching up As health and wellness segments in packaged food and beverages grew out of niche profiles and became more regular and affordable purchases, mainstream retailers are catching up. Previously, health and wellness focus was not as strong as in speciality food and beverage retailers such as bakery shops and tea stores.
Momentum will continue in health and wellness As the older demographic increases and lives longer, their need for healthier and functional packaged food and beverages will inevitably grow. Meanwhile, the younger generation of millennials, Generation Y and Generation Z, are embracing the latest health and wellness trend.
Files are delivered directly into your account within a few minutes of purchase. Samples Overview Why buy this report? Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.
Overview Discover the latest market trends and uncover sources of future market growth for the Health and Wellness industry in Canada with research from Euromonitor's team of in-country analysts. Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.
If you're in the Health and Wellness industry in Canada, our research will save you time and money while empowering you to make informed, profitable decisions. Analysis of key supply-side and demand trends Detailed segmentation of international and local products Historic volumes and values, company and brand market shares Five year forecasts of market trends and market growth Robust and transparent market research methodology, conducted in-country Our market research reports answer questions such as: What is the market size of Health and Wellness in Canada?
What are the major brands in Canada?
Were the sales of health and wellness affected by the global recession? What functional ingredients in food and drinks are in fashion in Canada? Is the organic movement still growing? Are weight management food and drinks driven by product reformulation? Why buy this report?
Gain competitive intelligence about market leaders Track key industry trends, opportunities and threats Inform your marketing, brand, strategy and market development, sales and supply functions This industry report originates from Passport, our Health and Wellness market research database.
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Health and wellness trend growing strongly. Canadian consumers are increasingly wary of what they consume and are seeking healthier lifestyles, as seen in a number of areas within food and beverages recently and resulting in faster growth.
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The more positive economic outlook boosts growth. Retailing showed a good performance in thanks to the improved economic environment, presenting positive real GDP growth, a still high but declining unemployment rate and inflation after years of deflation.
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